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Real Estate

According to the National Association of Realtors®, there are more than 1.3 million real estate professionals in the United States. Choosing the right real estate professional to assist with a home purchase or sale is an integral part of one of the most important financial decisions of a consumer’s life.

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Here are a few of the criteria that Goldline Research uses when evaluating a dependable Real Estate Professional:

  • The number of years of experience
  • The range of services offered (e.g. seller’s agent, buyer’s agent, relocation specialist, etc.)
  • Advanced certifications and/or training held (e.g. e-Pro®, GRI, ABR®, etc.)
  • Licensing (local, state, federal), if applicable
  • The number of transactions in the last 12 months (buy-side and sell-side)
  • The number of transactions in the professional’s history (buy-side and sell-side)
  • The total dollar volume of sales closed (buy-side and sell-side) in the last 12 months
  • The total dollar volume of sales closed (buy-side and sell-side) in the professional’s history
  • The average dollar volume of sales closed per year (buy-side and sell-side)
  • Geographic service area (e.g. specific neighborhoods, cities or regions)
  • The number of active clients (buy-side vs. sell-side)
  • The number of total clients (buy-side vs. sell-side)
  • An analysis of any client additions in the last 12 months(buy-side and sell-side)
  • An analysis of any client losses in the last 12 months (buy-side and sell-side)
  • The quality of client references
  • A review of any outstanding lawsuits, grievances and/or complaints against the professional
  • The professional’s key differentiators