Web Designers

From the web designer in the garage to the multinational advertising and marketing firm that provides web design services, web design capabilities and quality vary greatly. A consumer identifying the right firm to develop and design their website has a daunting task. Making the wrong choice can lead them down the path of outdated technology choices, cost overruns and poor website design.

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Here are a few of the criteria that Goldline Research uses when evaluating a dependable Web Designer:

• The number of years of experience
• The range of services and/or products offered (e.g. web design, graphic design, search engine marketing/optimization, etc.)
• The number of total staff
• The number of web designers and/or developers
• Advanced certifications and/or training held
• The number of websites built in the last 12 months
• The number of websites built in the firm’s history
• The firm’s geographic service area (e.g. local, national, international)
• Licensing (local, state, federal), if applicable
• Geographic service area
• The number of active clients by type (e.g. web design, graphic design, etc.)
• The number of total clients by type (e.g. web design, graphic design, etc.)
• An analysis of any client additions in the last 12 months by type (e.g. web design, graphic design, etc.)
• An analysis of any client losses in the last 12 months by type (e.g. web design, graphic design, etc.)
• The quality of client references
• A review of any outstanding lawsuits, grievances and/or complaints against the firm/professional
• The firm’s key differentiators